ESOMAR -BEST OF event
ESOMAR has showcased the diversity and talent within the market research industry and its membership at the January 20th “ESOMAR – BEST OF” event hosted at Delft University in the Netherlands.
The program had a dynamic agenda of international speakers and topics ranging from brand authenticity and co-creation to healthcare and innovation. The role of market research in authenticity and knowledge management is explored as well as the growing phenomena of co-creation with respondents.
This meeting was open for all Dutch and Belgian ESOMAR members as well as MOA, BAQMAR, FEBELMAR members and anyone who is active in the Market Research Industry. With a presentation "A deep dive into the mind", about InnerWorld, of Ralph Poldervaart, Motivaction International, Netherlands.

